Marketing Research
New Product Development

    
  • Concept development
  • Communication development
  • Product development
Market Understanding & Segmentation

    
  • Opportunity identification
  • Positioning
  • Portfolio management
Market Monitoring

    
  • Brand health
  • Brand equity
Stakeholder Management

    
  • Customer Satisfaction
  • Dealer Satisfaction
  • Employee Satisfaction
Shopper & Shopping Understanding

    
  • Understanding the shopper typology and segmentation
  • Channel mapping and satisfaction
  • Locational studies
  • Deployment audits